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Blu-Ray Declared Format War Winner Again

Earlier in the year, HD-DVD drew back from the format war between itself and Blu-Ray and now, once again, the Blu-Ray medium has been declared a winner over the quieter battle between itself and digital downloads.

Blu-Ray recorders and players are projected to reach a 5 million unit sales figure by year’s end while HD-DVD players continue to slowly dwindle out. Although industry observers had noted the prevalence of digital downloading as a possible hindrance of Blu-Ray sales, the still-high price point of the players has been identified as the real issue causing a relatively slow sales movement.

Despite a lengthy move into becoming the medium of choice, Blu-Ray players still continue to enjoy a growing adoption rate while other options experience the opposite effect. These trends lead many to believe that the format has won the ‘war’ once and for all and is here to stay in the years to come.